How to Take Action in Uncertain Times


Show customers that you are resilient during uncertain times. Keep your business thriving instead of shying away from running your business altogether. Although it may seem challenging, there is always an opportunity waiting to happen. Follow these steps to get your business on the right track during this unprecedented time. 

Host Virtual Workshops


While most people are staying home, they are looking for virtual events to attend. These events can be free or paid. Host a workshop that teaches something that resonates with them and the current situation that we are in. 


Provide a call-to-action at the end of the workshop. An idea for this could be to link a landing page on your website that provides them with further information on the topic. You could also give out a coupon code for those that attended the workshop as an incentive to purchase from your business. This can land you new customers and keep your current customers satisfied.


Reach Out to Customers 


Call, email, text, or send a letter to current and past customers. See how your customers are doing and offer them support. It is okay to continue to sell your product or service, as long as you are not pushy with those that are not ready to buy. You may need to tailor your messaging to fit with what is happening right now. Be sure to share it promptly so that it fits with their current mindset.


Build Your Relationship With Vendors


Build relationships with vendors in your industry. Keep in mind that relationships take time to establish. Introduce your business, ask how they are doing, and let them know you are here for them if they need anything. These connections can lead to future partnerships or collaborations. Collaborations can be on products, virtual workshops, or campaigns to give back to the community. 


Focus On the Positive


Instead of looking at what your business does not have, find what it does have. Use your available resources to create an innovative campaign, socially safe service, or useful product. Show your community that you are a leader by controlling the situation to the best of your ability.


Create New Opportunities


Utilize these uncertain times to create opportunities for your business. Take an inventory of what your business currently offers. This can be tangible or intangible. Does this offering benefit your business and its customers? You may need to add, change, or remove parts of your inventory to increase your business’s value. Try incorporating customer engagement in these new opportunities. This increases the business to consumer interactions.


Take Action


PL Consulting has taken action in these uncertain times. We can help you navigate the future of your business. Serving the Baltimore area for several years, we are dedicated to providing customized services to fit each one of our client’s unique needs. 

Please contact us at (410)-764-3731 or at for questions or to book an appointment.


Employers Can Defer Employment Tax Deposits Until Payment Protection Program Loan is Forgiven


April 2020 – The IRS has issued frequently asked questions (FAQs) on the payroll tax deferral opportunity provided by the Coronavirus, Aid, Relief, and Economic Security (CARES) Act (Public Law 116-136). Under that provision, employers of all sizes (including tax exempt/non-profit employers) can defer the deposit and payment of the employer’s share of Social Security taxes. Self-employed individuals can also defer payment of some self-employment taxes.



To help employers conserve cash while retaining their workforce, Section 2302 of the CARES Act allows all employers to defer depositing the employer’s share of Social Security taxes for payments due from March 27 (CARES Act enactment date) through December 31, 2020. Generally, employers are required to deposit timely 6.2% of employee wages up to $137,700 (which is the 2020 Social Security wage base), along with 1.45% of Medicare (or “hospital insurance”) taxes (with no wage base cap). But Section 2302 of the CARES act allows employers to defer depositing the 6.2% of wages, interest-free and penalty-free. Payment of half of the amount deferred is due on December 31, 2021, and the remainder is due on December 31, 2022.



  • Employers’ 1.45% Medicare tax cannot be deferred under the CARES Act and must be deposited unless it is being used to offset payroll tax credits allowed under the CARES Act or the Family First Coronavirus Response Act.
  •  There is no application form or approval procedure to use the payroll tax deposit deferral. Rather, employers simply do not remit the amount that would otherwise be due. IRS will update the Form 941 for the second quarter of 2020 to track the deferred deposits.
  • While not addressed by the IRS in the recent FAQs, it appears that an employer who paid their social security tax liabilities due on or after March 27 could take advantage of the full deferral amount allowed by recovering the previously paid, but not required, amounts from other 2020 federal tax deposits. Employers using third party payroll-providers should discuss system capabilities and procedures for taking advantage of the allowed deferral and the possibility of recovering any previously paid amounts that were eligible for deferral.

Coordination With PPP Loan Forgiveness


There was some confusion over whether employers who obtain a Paycheck Protection Program (PPP) Small Business Administration (SBA) loan could use the payroll tax deferral, since Section 2302 of the CARES Act states that employers who obtain forgiveness of a PPP loan may not defer deposit of payroll taxes. The FAQs clarify that employers who obtain PPP loans may defer deposit of payroll taxes until such time that the employer receives a decision from its lender that all or any portion of their PPP loan is forgiven.


Once loan forgiveness has occurred, the employer must resume timely payroll tax deposits. The FAQs confirm that the amount that was deferred through the date that the loan was forgiven will continue to be deferred. Accordingly, half of the deferred amount will be due on December 31, 2021, and the other half will be due on December 31, 2022.




To maximize the payroll tax deferral opportunity, employers with PPP loans may wish to consider delaying their request for PPP loan forgiveness until December 31, 2020. PPP loans are for two years, at 1% interest and do not require any payments during the first six months. Employers can request PPP loan forgiveness for qualified payroll costs and certain other expenses incurred during an eight-week period beginning on the date they receive the loan proceeds (lenders must disburse proceeds within 10 days after the loan is approved). Lenders generally have up to 60 days to consider the loan forgiveness.  There does not appear to be any time limit for when an employer could submit its request for loan forgiveness, and many will wait until after June 30, 2020, to take advantage of provisions that maximize loan forgiveness.


For example, if an employer submits a request for loan forgiveness on July 15, 2020, the lender could forgive the loan anytime through September 15, 2020. Assume the loan is forgiven on August 15, the employer could no longer defer payroll taxes from August 15 through December 31, 2020. But if the employer does not request loan forgiveness until December 15 (and assuming the lender does not forgive the loan until early 2021), the employer could continue deferring payroll taxes through December 31, 2020.


5 Ways Sustainability Can Save Your Business Money


Consumers are using their spending power to effect change. They are purchasing products and services that are created sustainably. Your company can save money by adopting these sustainable practices into daily operations.


Electronic recycling

Instead of throwing away your old electronics when upgrading your business, you can:


  • Find a company with a buyback program and receive cash for your old products
  • Donate old electronics to 501(c)(3) organizations as a charitable contribution and get a tax break
  • Recycle toner cartridges at stores such as Office Max, Walmart, Walgreens, and Best Buy


Lower utility bills

Implementing LED lights is one of the easiest ways to slash your electric bill. If the bulbs are used 8 hours a day, they can last up to 17 years! This will reduce your spending and waste production with its long life span.


Money is being lost every time someone flushes a toilet or washes their hands at your business. Consider purchasing low-flow water fixtures for your sinks and toilets. Less water is being wasted while the pressure levels remain the same as a traditional appliance.


Commute efficiently

Do you provide your employees with company vehicles? To efficiently commute keep these tips in mind:


  • Provide a well-planned path for employees to take their routes on to reduce the amount of gas the cars are using
  • Find vehicles with efficient gas mileage
  • Consider investing in an electric or hybrid cars


If your business doesn’t supply company cars, encourage employees to carpool, walk, bike, or use public transportation to get to work.


Shop smart

By resisting the urge to purchase the newest products or services, you can reduce the amount of waste generated by your business. If your business purchases do not add value to the company, don’t buy them. Try setting a budget if you are still struggling with this. PL Consulting can help you with budgeting and planning if you need it.


Provide reusable products

Offer your customers and employees reusable products. This creates stronger relationships with the people that value sustainability. Consider making these changes:


  • Install water dispensing systems instead of one-time-use water bottles
  • Provide reusable bags instead of plastic bags
  • Give away reusable promotional products instead of paper products


Save your business money

Saving money while running a sustainable business isn’t as difficult as it seems and has many advantages. Consumers are more likely to support your business. The community will be less polluted. It just takes a few adjustments, and over time your actions will become habits.


PL Consulting can help with saving your business even more money through budget planning and forecasting. This can also help when purchasing pricy sustainable products that will generate revenue in the long run.


Serving the Baltimore area for several years, we are dedicated to providing customized service to fit each one of our client’s unique needs.


Please contact us at (410)-764-3731 or at for questions or to book an appointment.


CARES Act Resources for Small Businesses


“Every business owner needs to be taking advantage of at least one of these programs”


COVID-19 has had an extreme impact on small businesses. We understand this is a tough time for many people. At PL Consulting, we are running at full capacity while taking safety precautions to keep our staff, clients, and community safe. We are here to get you through this abnormal situation. If you have any questions, please reach out to us. We have already submitted 20+ applications for our clients and can help you too. 




The CARES Act was signed into law by President Trump on March 27th, 2020. The Act is broad in scope and can be confusing. In the links below we break down everything you need to know about it. 


CARES ACT Information:


More information on the CARES Act:


Economic Injury Disaster Loans


Economic Injury Disaster Loans (EIDL) are available to businesses suffering from COVID-19 related financial hardship. This can cover up to $2M in operating expenses. These loans have favorable repayment terms and an up-front grant of $10K. The grant portion of the loan should be received within three days after applying with the SBA. The application for this loan can be submitted online directly with the SBA.


EIDL Application:


Payment Protection Program


This information we compiled about the Payment Protection Program (PPP) will help determine your business’s eligibility. We also answer questions about the amount businesses are eligible for and the circumstances for loan forgiveness. More information on the loan is provided in the links below. 


PPP Information:


PPP Application:


Payroll Tax Deferral


50% of Social Security tax payments from 3/27/19-1/1/21 can be deferred until 12/31/21. The other 50% is due by 12/31/22. This relief is not available to those who receive SBA loans.    


Payroll Tax Credit


Businesses that suspended operations or have seen a 50% decrease in revenue from the same calendar quarter of the prior year can claim a quarterly credit for the employed portion of Social Security taxes up to $5K per employee. The credit is refundable if it exceeds the total Social Security taxes otherwise payable in the quarter. This relief is not available to those who receive SBA loans.


Additional Resources


Below are some more resources you may find helpful and relevant for your small business.



Contact PL Consulting For Your Small Business Needs


Serving the Baltimore area for several years, we are dedicated to providing customized service to fit each one of our client’s unique needs. We understand you may still have questions about the CARES Act, so please contact us at 410-764-3731 or Please be patient as we attempt to respond to all inquiries in a timely manner. You can also follow us on Facebook and LinkedIn for more updates. 


Managing the COVID-19 Impact as a Business



COVID-19 is impacting businesses and organizations large and small around the world. Businesses are dealing with quarantines and shut-downs, making it necessary for them to take action to protect their employees and customers while minimizing economic damage. Some of the direct business impacts we’re seeing include customers, supply chain, leadership, and the workplace.




Since most non-essential stores are closed, brick and mortar businesses are struggling with selling products or services. By delivering customer experiences that are in line with the rest of your business through social media, websites, and phone calls, you can reduce the potential negative impact and revenue loss. 


Customers also want to know that even though you are still in business, your workers are safe and the products that they will receive through the mail will be packaged and manufactured with safety protocols in place. 

Supply Chain


supply chain


The supply chain is especially important right now in delivering products and services quickly and securely to medical staff helping those affected by COVID-19. With that being said, businesses still have the responsibility to protect their supply chain workers and the areas they operate in. By executing a safety plan and informing all workers of it, the flow of the supply chain can continue. It is important that the plan is continuously being tested, redeveloped, and communicated to the employees.





Having strong leadership and guidance is vital in maintaining trust. Show people that you care for your workers, the industry, and the community that you are operating in. Be transparent when deciding and communicating with them. Do something to stop the spread or help the unemployed such as:


  1. Donate to a local food shelter.
  2. Gift your employees with a gift card to pay for groceries.
  3. Allow your employees to work from home.
  4. Provide extra safety measures if you are still operating as normal.



If your business and employees can shift to remote work, you can safely continue your business operations. This might not be the norm for some people, so here are a few tips on how to keep you and your team productive:


  1. Hold virtual meetings to keep some human interaction instead of talking only through emails and instant messages.
  2. Keep everyone organized and on the same page through calendar apps.
  3. Use collaboration tools to reduce the feeling of isolation in your employees and increase motivation.

PL Consulting Can Help You


We can help ease any stress that you or your company are having. We consider our clients part of our team. We provide full financial management services including bookkeeping, accounting, payroll, tax preparation, budgeting, and more.


Serving the Baltimore area for several years, we are dedicated to providing customized service to fit each one of our client’s unique needs.


Please don’t hesitate to contact us at (410)-764-3731 or at for any questions or concerns that you may have.

Implementing Telework for Employees


Businesses across the world are worried about having to close their doors as the COVID-19 pandemic spreads. However, for many businesses, there are other options. Not only can implementing telework for employees benefit your company right now, but it could help save you money for years to come. The good news is that it’s not that complicated. We’re breaking it down for you below.


How Telework for Employees Can Help You

Have you ever had an employee leave your company because they were moving to a different town or state? When a valued employee leaves and you suddenly find yourself needing to replace them, it can be devastating.


Allowing that person to telework means they can continue working for you long distance. Additionally, if they’re not too far, you can always do weekly or monthly in-person check-ins. You’ll save money on attempting to recruit and hire someone new and you’ll show your employees that you value hard work and dedication.


Additionally, many employees are willing to telework when they have colds or other minor illnesses. Giving them the tools to work remotely prevents germs from spreading around the office and causing other employees to have to call out sick.  

Create Ways to Connect

Most businesses are already using software for inter-office chat or client video conferencing. This software can easily be adapted to work for remote employees as well. Just because a person isn’t in the office doesn’t mean you can’t have a face-to-face chat with them. Options like Zoom, Google Hangouts, and Slack are making it easier to stay in touch and get work done.


If you’re requiring people to telework, it’s good practice to provide them with the technology they need to do it. Most people have the internet already, but providing a laptop or desktop and monitors is fairly standard. 


You’ll also want to make sure that the computers you provide have all the same software as in-office computers. The idea is for employees to have the same resources at home as they do in the office so they can continue doing their best work.


The good news is that you can write off both the hardware and software at the end of the year. In addition, Adobe is currently offering two months of free Adobe Creative Cloud to assist businesses that are implementing telework for employees. 

Stay Secure

One worry that many businesses owners have about setting up telework for employees is data security. There is a risk associated with remote work, especially if you don’t go through the proper channels to secure your information.


Working with your IT department or a local IT company can help, though. They can set you up with a VPN (virtual private network). This network allows employees to sign in from the computer that they’re using at home, but their internet connection will go through your secure network, just as if they’re in the office.


Even with this measure, you’re still going to want to go through some cybersecurity information with all employees before you allow them to telework. Your IT company should be able to help you out with this.


There’s no doubt that this is a time of uncertainty and stress for many, but with a little bit of adjusting, most businesses should be able to pivot and adapt to allow telework for employees. 


Please don’t hesitate to reach out to us with any questions. We are still available via phone and email for anything you may need. You can reach us at 410-764-3731 or on the website here

How a Bookkeeping Cleanup Can Help You Save Money


Many small business owners start out doing their own bookkeeping. For most, it makes sense at first. You’re working on very small margins and trying to figure out exactly what your business structure and strategy are going to look like. You’re often also trying to find vendors, figure out staffing, and working to create something brand new. 


If you’re a small business owner and recently went through your first or second tax season, it may have taken you a lot longer than you wanted to get through all of your books. The good news is that a bookkeeping cleanup can make next year easier and help you save more money in the meantime.

Get a Better Look at Your Company History

The best way to make informed decisions about your company’s future is to start by examining its past. You need to take a solid look at your expenditures as well as your income and make sure that everything matches up.


Understanding your financial history can help you answer critical questions like…


  • Are your clients paying on time?
  • Are your vendors over-charging you?
  • Are you undervaluing your products or services?
  • Have your credit cards been paid on time?
  • Do your earnings match your tax returns?


The more you understand about your cash flow, the better chance you have of turning a strong profit in the future. Updating this documentation on a regular schedule is the ideal way to keep track of everything but if you know you haven’t checked it in a while, it’s important to sit down and do a bookkeeping cleanup.

Identify Tax Break Opportunities

Small and medium-sized businesses have a variety of opportunities for tax write-offs, deductions, and even credits. However, if you aren’t keeping close track of all of your financial documents, tax time can end up being financially devastating.


As long as purchases took place within the last year, your bookkeeping cleanup can help you identify money saving opportunities so you can focus on putting the money you would have put towards taxes back into your business.

Pin Down Discrepancies

Nearly every company’s books have discrepancies. Human error is unavoidable. However, you’re a lot more likely to have large discrepancies if you’ve never done a bookkeeping cleanup before or if you don’t regularly review your company’s financials. 


These discrepancies have the potential to cost you thousands of dollars, especially if they show up on your invoicing, credit card, or bank statements. You may discover that you were never paid for a project or that you missed a credit card payment and suddenly owe late fees and are subject to a rate hike. Ultimately, you want to avoid any of these situations.

Get Help with Your Bookkeeping Cleanup

Taking the time to go back through all of your books takes away from opportunities to build your business, but that doesn’t mean you should ignore it. Instead, you should reach out to a professional who knows exactly what they’re looking for.


At PL Consulting, we have a tried and true process for bookkeeping cleanup. We’ll tailor this to your organization’s needs so you can get started saving money right away. Our team is dedicated to helping you come up with a plan that will work for you — and we won’t stop until you’re completely satisfied. Questions on how we can help? Give us a call today at 410-764-3731 or contact us here

5 Tips for Small Business Bookkeeping


Keeping track of each and every business expense is not a simple task, especially if you aren’t a numbers person. Small businesses may not always have a financial expert on the team, but bookkeeping is necessary for keeping business on track. Using proper techniques can help make bookkeeping easier. Here are five tips for small business bookkeeping!


Separate Business and Personal Finances


Though you may have started your small business with personal finances, you want to create a separate business account as soon as it gets off of the ground. Mixing business and personal finances make it difficult to keep an accurate track of business expenses. It’s also a good idea to get a separate credit card for your business to further separate finances as well as build your business credit.


Keep Records of Business Expenses


Modern technology makes it easy to keep all of your business expense records in one place. Rather than having to hold all of your paper receipts, receipts can be scanned and digitalized onto your device. Keeping these records helps to analyze business progression and also allows you to see what expenses can be deducted from your taxes.




There are several software applications designed for bookkeeping and other accounting services. Cloud-based software gives you access to your financial information from multiple devices. It also keeps your data backed up in case of a technical malfunction. Handling your business banking online allows you to sync bookkeeping software with your bank account so that you always have accurate and current financial records.


Hire a Professional


If your budget allows it, hire a professional accountant to help you maintain your business finances. Though this will be a financial investment, it will help you save and manage your money better in the long run. A professional will be able to assist you in finding the best software for your business and offer advice on how to use it. If you want consistent help managing your finances, a long-term accountant will provide continuous services to ensure the most success possible for your business.


Quarterly Review


Keeping track of your business expenses isn’t enough to make it grow. It’s important to analyze the data that you are reporting so that you can see what’s working and what needs to be changed. Each quarter, do an in-depth evaluation of your financial records. Look for things like growing or declining sales, the number of late-paying customers, and the amount of revenue. Come up with a plan each time you review to improve sales and revenue while eliminating unnecessary expenses.


Contact PL Consulting Today for Your Financial Services!


At PL Consulting, we consider our clients part of our team. We provide full financial management services including bookkeeping, accounting, payroll, tax preparation, budgeting, and more.


Serving the Baltimore area for several years, we are dedicated to providing customized service to fit each and every one of our client’s unique needs.


To book PL Consulting today or get more information, contact us at (410)-764-3731 or at


What to Consider when Hiring a Professional Accountant for Your Business


Managing your business finances correctly and efficiently can mean the difference between business success and failure. Not all business owners are savvy in the accounting field, so sometimes it’s best to bring in a professional to ensure your finances are being handled properly. A professional accountant can keep track of your business finances and make suggestions to help you make as much money as possible. Here are some things to consider when hiring a professional accountant for your business!

Desired Services

The first thing you should consider when hiring a professional accountant is what specific accounting services you need for your business. Do you just want someone to file your business taxes? Or do you need someone to manage your daily business finances? Coming up with a specific outline of what you want from your accountant gives you better guidelines when you begin your search.

Reviews & References

Don’t hesitate to ask a potential accountant for any client references they may have. This gives you further insight on how well the accountant does their job and also which specific accounting fields they specialize in. You also want to do your research and look for any reviews that give you an idea of their quality of service. One of the best ways to find a good accountant is to ask people you trust for suggestions, as they are the most likely to provide you with honest feedback.


Before you begin looking for an accountant, it’s best to set a concrete budget. This helps you to stay on track and find a good accountant without breaking the bank. Always be sure to get specific rates from potential accountants because the last thing you want is to be surprised by unknown expenses when you get your first bill. Take the time to go over the exact services you want and let the potential accountant break down specifics of how payments work so that there is no confusion down the line.

Stay Involved

A professional accountant is there to assist you in managing your business finances. However, you shouldn’t rely on them solely for your financial success. Create a plan and make sure you’re aware of your own responsibilities to keep your finances in order. Be sure that you fully understand your financial situation so that you know what to ask and expect of your professional accountant.


Along the way, always follow up to ensure your account is providing the best quality services for your business. As business grows and expands, your accountant should adapt and grow with you.

Contact PL Consulting Today for Your Accounting Needs!

At PL Consulting, we consider our clients part of our team. We provide full financial management services including bookkeeping, accounting, payroll, tax preparation, budgeting, and more.


Serving the Baltimore area for several years, we are dedicated to providing customized service to fit each and every one of our client’s unique needs.


To book PL Consulting today or get more information, contact us at (410)-764-3731 or at

5 Tips for Maintaining Your 2020 Business Budget

As the first month of the new decade reaches its end, it’s time to analyze how well you’ve been sticking to those New Year’s resolutions. How well have you been adhering to the budget you created for the year? It’s easy to get off track when life can be so unpredictable at times. Here are some great tips for maintaining your 2020 business budget!


Employee Involvement


You do not have to handle all elements of your business on your own, nor should you try to. Having a team to help you with your business budget can help to not only improve efficiency, but also hold you more accountable for sticking to the set budget. Create a budget team of employees that will assist you in maintaining your business budget. Having more than one voice can help you create a plan from multiple different perspectives, allowing you to consider things you may not have thought of on your own. You should keep employees updated on both short and long-term financial goals so they understand the vision and are also prepared for any upcoming financial changes.


Analyze Risks


Every business has potential risk factors involved that can affect their finances. You want to analyze all of the possible risks that your business has and budget accordingly. It can be difficult to budget for things that haven’t happened yet and that may never happen, but having extra money set aside just in case can save your business in case of an emergency. You want to always leave room in your budget for any unexpected expenses that may arise.


Overestimate Expenses


When you are mapping out your expenses for the upcoming months, it’s always best to overestimate rather than underestimate your expenses. A lot of businesses operate on a project-to-project basis, which means that no two projects will be exactly the same. Some projects may go over-budget and you have to be able to compensate for that. As mentioned before, an important aspect of budgeting is planning for the unexpected. Leaving room for going over budget will ensure that your business continues to make money rather than lose it.


Time is Money


The phrase “time is money” is something that we hear often, but often don’t account for in our business budgets. The more time a project takes, the more money it costs in the long run. A big part of maintaining your business budget is to always plan out your time as well. You want to treat your time as if it’s money, meaning setting concrete project deadlines to ensure things get done in a timely fashion. If you think a project will be finished on Friday, promise delivery on the next Monday. That way, you can deliver it early if it gets done on time and leave some extra time in case the project isn’t finished by that day.


Constantly Revisit Budget


The best way to maintain your 2020 business budget is to constantly go back and revisit the budget. When unexpected expenses or income arises, you want to adjust your business budget accordingly. Businesses are constantly changing and fluctuating, so your budget should do the same. A good rule of thumb is to revisit your budget at the end of each month to make the necessary changes require to keep your business on track.


Contact PL Consulting Today for Your Business Budget!


At PL Consulting, we consider our clients part of our team. We provide full financial management services including bookkeeping, accounting, payroll, tax preparation, budgeting, and more.

Serving the Baltimore area for several years, we are dedicated to providing customized service to fit each and every one of our client’s unique needs.

To book PL Consulting today or get more information, contact us at (410)-764-3731 or at